Date: Oct 2015.
Concept: UX, UI, Front-end.
This is one of the many projects that I developed in collaboration with the Smilenet agency in my Freelance period.
I started by studying the client’s existing materials, creating a new logo, trying to understand the needs of the customer, such as the car research highly highlighted in the hero next to the banner slider, or the sponsors immediately below.
The “Offerte della settimana” carousel (“Deals of the week“), show the sales with an image, price and short description. At the bottom of each box there are the seats, the type of fuel and the style of the car (sport, sedan, compact).
The “Cosa stai cercando” section, that mean “What are you looking for“, was a great idea to filter the customers in the right way, new cars, used or 0 km cars and company cars.
I chose the colors based on those that the customer already had, modifying them slightly.
Panic Coda 2